LinkedIn Xing attacks With an office in Munich, will the international business network, LinkedIn gain new members and customers in Germany. So far there are there two million members, and "we continue to grow very quickly," said Europe Minister Ariel Eckstein. In the latest quarter, 220 000 new members were added. Munich is the sixth office of LinkedIn in Europe, as the company announced on Friday. Previously in London, Dublin, Amsterdam, Paris and Stockholm have been established.
In a business network lay employees, professionals or entrepreneurs with an online profile information to their careers, their abilities and interests, to get connected for joint projects. LinkedIn is the world with 120 million members, the largest business network, is located in Germany but behind its competitor Xing, the networked 4.9 million people in the German speaking countries.
Xing is a well-established competitors in Germany, Eckstein said in an interview with news agency dpa. "Our goal is to continue in Germany need to." The office opening was "the first major step to further expand our presence in Germany," it said in a press release. The new office will take care of both the members and to corporate customers for business solutions. These are offers to attract new employees and for targeted advertising.
From LinkedIn turnover - in the second quarter of this year, there were $ 121 million - accounts for 48 percent, according to Eckstein on the business with services for recruiting, advertising and 32 percent to 20 percent on revenue from paying members. The basic membership is free at LinkedIn, professional users such as service personnel are welcome to book paying functions. Xing is in the free version a little less functionality and also advertises for ordinary members for a premium membership. The German network had second quarter sales of 16.3 million euros.
The head of the new branch, Kai Deininger, said he saw his main task is to increase awareness of LinkedIn on the German market and establish a close contact to both members and customers. Already in 2009, LinkedIn had introduced a German language version of its platform. Now, according to Eckstein's portals also follow in Russian, Romanian and Turkish.
In a business network lay employees, professionals or entrepreneurs with an online profile information to their careers, their abilities and interests, to get connected for joint projects. LinkedIn is the world with 120 million members, the largest business network, is located in Germany but behind its competitor Xing, the networked 4.9 million people in the German speaking countries.
Xing is a well-established competitors in Germany, Eckstein said in an interview with news agency dpa. "Our goal is to continue in Germany need to." The office opening was "the first major step to further expand our presence in Germany," it said in a press release. The new office will take care of both the members and to corporate customers for business solutions. These are offers to attract new employees and for targeted advertising.
From LinkedIn turnover - in the second quarter of this year, there were $ 121 million - accounts for 48 percent, according to Eckstein on the business with services for recruiting, advertising and 32 percent to 20 percent on revenue from paying members. The basic membership is free at LinkedIn, professional users such as service personnel are welcome to book paying functions. Xing is in the free version a little less functionality and also advertises for ordinary members for a premium membership. The German network had second quarter sales of 16.3 million euros.
The head of the new branch, Kai Deininger, said he saw his main task is to increase awareness of LinkedIn on the German market and establish a close contact to both members and customers. Already in 2009, LinkedIn had introduced a German language version of its platform. Now, according to Eckstein's portals also follow in Russian, Romanian and Turkish.
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